The Brixmor Property Group project at the Silver Pointe Shopping Center on Silver Parkway is “flying,” according to Mike Reilly, building and zoning administrator for the city of Fenton.

 Construction on the façade and site improvements began in late August and are expected to be completed in early December, according to Brixmor spokesperson, Kristin Moore.

 Brixmor obtained site plan approval in April for the project. The improvement area runs from the end of the shopping center where OrthoMichigan (former Hollywood Video) is located, all the way around to Dunham’s. They skip VG’s Grocery and pick up where Susan’s Hallmark is located, all the way over to where the new TJ Maxx development is.

 Reilly said Brixmor is trying to make the façades more attractive with the hope of attracting new tenants. And it’s working. One of those new tenants, Magoo’s Pet Outlet, opened its doors for business Friday, Sept. 27.

 According to Moore, 21,000 square feet of new retail space was added to the center. Magoo’s occupies 8,000 square feet of that.

 “Sola Salon will be occupying 5,642 square feet,” Moore said. “A Joyful Noise Music Studio will be occupying 2,500 square feet and Fenton Flowers will occupy 2,000 square feet.”

 Sleepwell, a mattress and furniture store, will occupy 2,400 square feet, according to Moore.

 “We will still have some space available,” she said.

 The improvement plan also calls for the creation of a courtyard and patio seating area at the northeast corner of the Silver Pointe Center, at the point next to where BC Comix was once located.

 “There will be a seating area, a gazebo and colored concrete,” Moore said.

 “The corner patio and seating area are well-designed and meet the intent of the Silver Lake Village PUD (Planned Unit Development) Design Guidelines,” said Carmine Avantini, the city’s planning consultant.

 Brixmor does not share information on the amount of their investment, Moore said.

About Brixmor LLC

 Brixmor LLC (Brixmor Property Group) owns and operates more than 400 open-air shopping centers across the United States. Its national footprint gives retailers access to in-demand markets, including New York, Chicago, Houston, Los Angeles and Atlanta.

 According to, “As long-term property owners, we are committed to our retailers’ prolonged success, continually seeking out new ways to improve our centers.”

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